Animal Friends Croatia launched a series of short animated movies to raise awareness about the rapidly shrinking fish population in the Adriatic Sea. Named 'The fish-side story' three short movies were created in cooperation with Eurogroup for Animals as a part of AF Croatia's ongoing campaign 'Protect our sea'.

Since there is a real chance of the fish population in the Adriatic Sea disappearing by 2050, citizens are urged to replace fish with the variety of plant-based options, whenever possible.